Email & Digital Communications
I've developed a strong proficiency in crafting and executing effective email marketing campaigns that engage audiences and achieve measurable results. I'm adept at utilizing various email marketing platforms, segmenting audiences, creating compelling content, and leveraging analytics to optimize performance. My email marketing efforts have played a key role in supporting larger initiatives, including fundraising campaigns like "Give a Cookie" for Ronald McDonald House Charities Inland Northwest. Beyond email, I'm skilled in crafting various forms of digital communication that contribute to a cohesive brand experience.
Emails
As part of the multi-channel "Give a Cookie" campaign for RMHC Inland Northwest, I developed and executed a series of 10 targeted emails designed to drive donations during the holiday season.
As the primary point of contact for public relations at RMHC Inland Northwest, I have developed and executed numerous successful media outreach campaigns. My responsibilities include writing and distributing press releases for all organizational initiatives, events, and announcements. I'm skilled at identifying newsworthy angles, crafting compelling narratives that resonate with journalists and target audiences, and securing positive media coverage that increases brand awareness and supports organizational goals.
